When a Place Asks You to Write a Review

To say that client reviews are powerful is an understatement.

A few sentences in a review tin can take more influence on consumers than an unabridged website. A difference of one star—or even a half-star—can be all it takes for a shopper to choose a competitor over yous. Not to mention that reviews are the top local SEO ranking cistron.

But in order to get those sentences or that extra star, you need to ask your customers for reviews. This tin experience awkward or self-serving, but the truth is that people generally beloved to share their opinions; they just need that extra nudge.

In this guide, I'g going to testify you why and how to ask for client reviews in a variety of scenarios—with examples and templates to brand your life easier!

Table of contents

• Why ask for reviews?
• How to ask for reviews in person
• How to ask for reviews over the phone
• How to ask for reviews via text
• How to inquire for reviews with email
• How to ask for reviews post-buy
• How to ask for reviews with your website
• How to inquire vendors for reviews
• How to inquire for reviews on social media
  
• How not to ask for reviews
• Final tips on asking for reviews

Why ask for reviews?

You can already attest to the ability of client reviews from your own shopping experiences. Think about the number of times y'all've chosen a business either because of what its reviews said or only considering it had reviews. Or maybe y'all were never on the debate at all, because yous knew exactly what y'all wanted to buy because you heard peachy things about it from someone you know.

The fact of the matter is, what other people have to say about your business organization carries more than weight than what you lot take to say about your business, even if they are complete strangers. Not convinced? Consider these online review stats:

• 84% of consumers trust online reviews every bit much equally personal recommendations.
• Improving your review star rating past 1.5 could equal 13,000 more leads.
• Every 1-star increase in a Yelp rating leads to a five-nine% increase in revenue.

If that is non plenty to go you to exit your condolement zone and start collecting reviews for your own business organization, here are some more than stats that might give yous the heave you need:

• Consumers are willing. A BrightLocal study showed that 76% of those who are asked to leave reviews continue to exercise and then.
• Consumers find reviews helpful. In a study conducted by Podium, 93% of consumers said that online reviews for local businesses are as helpful as product reviews on sites like Amazon.
• Consumers seek out reviews. According to BrightLocal, 98% of consumers read online reviews for local businesses.

How to inquire customers for reviews

Whether yous're looking to get more Google reviews, better your Yelp ratings, get five stars on Facebook, or ramp upward your Amazon reviews, in that location are a multifariousness of ways to ask for them, including:

• In person
• Over the telephone (or via text)
• Through your website (ideally, a reviews page)
• Via email (email boom, personal electronic mail, company e-mail, email signatures)
• Via social media (straight bulletin or post)
• Via thanks pages
• On receipts/invoices
• More

Nosotros'll be roofing all of these and more in this post, but retrieve that you lot don't accept to stick with but one method of asking customers for reviews. In fact, you should have a few strategies running at once to ensure a steady stream of feedback is coming in about your concern. Multiple and contempo reviews help earn you lot more trust from customers and also assistance your business to rank college in search results
.

How to ask for a review in person

Asking for a review in person can be intimidating, just it is the most effective approach. If the opportunity presents itself, seize information technology!

Enquire in response to praise

The easiest scenario would be that of a customer who approaches yous with unsolicited praise. In this instance, express your appreciation for their taking the fourth dimension to provide the feedback, and and so make the suggestion. For instance:

Happy customer: [singing your praises]

You: That is then bully to hear. We actually try our all-time to [practice what you're being praised for]. And cheers so much for taking the fourth dimension to share your feedback.

Customer: For sure, cheers for providing such smashing service!

You: Yous know, if you could write what you just said in a review on [platform], that would be crawly. Those kinds of comments really help prospective customers to feel more confident in choosing us.

Customer: Sure!

You: Do you know how to do it?

Create opportunities with conversation

You don't have to wait for a customer to come to you to ask them for a review. More often than not y'all'll need to strike up a conversation with them that will provide the opportunity. You can practice then by asking questions about their experience with your store, services, or products upon checkout. Adept questions include:

• Did you find everything you lot were looking for today?
• Is this your first time [using the product you're nearly to buy]?
• How is that [product you're purchasing]? I've tried [a similar product] but I take still to endeavour this 1 for myself.
• I hope y'all had a good experience with us…anything nosotros could meliorate or that y'all liked?

Don't forcefulness it

Important: Don't inquire for a review upon a customer's first positive remark about your business organization. This will render your conversation ingenuine and you will come up off as not caring about their experience merely rather but nigh getting the review. Reviews improve your reputation, but y'all won't get any (and your reputation will collapse) if you don't ask in the right manner.

Instead, get a read on the customer. If their response is short and indicative that they don't feel like talking, don't forcefulness it. If they answer positively and offer more information or feedback, continue the conversation. As it comes to a close, ask them for the review. For example:

"Well hey, thanks for the feedback. Nosotros dearest sharing that kind of stuff with potential customers so they can feel more confident about choosing united states. If you lot're comfortable with it, information technology'd exist crawly if you could share any of what you said to me in a [platform name] review."

How to ask clients for reviews over the phone

If you lot own or operate a business that is customer support-heavy, you and your employees can find plenty of opportunities to ask clients for reviews over the phone. Only choose who you're request wisely. If you've simply helped a client through a long or hard problem, it's probably not best to ask them for a review.

Nevertheless, if you accept a self-proclaimed satisfied client (ideally if they express gratitude for your help), this is a groovy fourth dimension to ask for a review.

"I'one thousand glad we were able to assist yous today and nosotros and so appreciate your business. If you have the time and wouldn't heed, nosotros'd beloved information technology if you shared this experience on [review platform of your option]. People really like to run across that they'll get the support they need should an issue with our services arise, client accounts, of grade, are the all-time way to show that."

You'll make your customer experience appreciated and valued which not only increases client loyalty merely will likewise increase the chances of them really giving you that review.

How to ask for reviews via text

Text message advice is increasingly popular for businesses today, and you have 2 options if you get this route.

Personal request

Business: Hi Mike. We just completed your leap lawn cleanup. Looks bang-up, bring on some rain!

Mike: Appreciate it. Can you lot email me the invoice?

Business: You bet, I'll send it this evening. Subsequently looking over the yard, I'd beloved to get your feedback in a Google or Facebook review if y'all take threescore seconds. Just click here: [link].

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SMS service

In that location are too SMS review asking services that can fix up automated texts later on appointments and purchases.

Thank you for visiting [business organization name]! Share your feedback at [link]. [Nosotros actually read it!]

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How to ask for reviews via electronic mail

Using email to ask for reviews is a solid approach for businesses. Offset of all, information technology'due south however a not bad channel for communicating with your customers: 91% of consumers open their electronic mail on a daily footing, and 58% of consumers check their electronic mail earlier doing anything else online. Second, yous tin include the link to the review platform correct in the electronic mail and fifty-fifty examination out unlike formats and language.

Yous can inquire for reviews via e-mail in the form of an electronic mail nail or personal email.  You may desire to do one broad email or segment it out every bit you see fit. Hither are some simple templates to follow.

Review request email template #1

Hey anybody!

Positive reviews from awesome customers like y'all help other [athletes, parents, artists, ec] merely like you to experience confident about choosing [business name]. Could you accept sixty seconds to go to [link to review platform] and share your happy experiences?

We volition be forever grateful. Give thanks you lot in advance for helping us out!

Review request email template #2

Hey everyone,

Did you know that the number of [business proper name] fans has doubled since terminal twelvemonth? We must be doing something right! And whatever that is, we want to keep doing it. So tell usa!

If yous have ninety seconds today, we would honey it if yous went to [platform] and wrote a review. A few sentences is all it takes! This enables us to continue providing the best experience possible for you, and helps others understand how [ concern name] can brand their life easier.

Give thanks you in accelerate!

Review request electronic mail template #three

Love [starting time name]

Thank you lot for your recent purchase. We promise you love it! If yous do, would you consider leaving the states a [platform] review? This helps us to continue providing dandy products and helps others like you to find usa and brand confident [item] decisions.

Thank you in advance!

Review asking electronic mail template #4

Nada tin make a customer feel quite equally appreciated every bit when they receive a personal email from the business possessor. Choose a scattering of loyal customers who take done a nifty deal of business organization with you, or customers with whom you're hoping to cultivate lasting relationships, and send them a personal note thanking them for their business and request for the review.

How-do-you-do [first name],

Nosotros have a quick favor to ask. Would you mind heading to [platform] and writing a quick review?

Reviews aid united states of america continue up with your needs and they likewise help others like yous to make confident decisions about [your topic].

Review or not, we even so love you!

Hoping to see your smiling face presently,

[Proper noun]

Company-wide email

Involve your employees in the process. Stress the importance of client reviews to your staff and enquire that they ship personal emails to customers. Let them know that they would be personally contributing to the growth of your arrangement and they'll experience empowered to participate in the initiative.

How to enquire for reviews post-purchase

For some businesses, asking for a review immediately later on their purchase makes sense, while others may want to wait to requite the customer time to apply it. Be sure to cater your post-purchase review requests accordingly.

Cheers cards

With a design tool like Canva, you tin can easily create little cards to get in your product packaging, attached to receipts, or adjacent to the mints that encourage reviews. The card tin can say something like:

• "Did you lot enjoy working with us? Leave a review!"
• "How did we do? Let us know by leaving a review at [link]!"
• "Got feedback? Nosotros'd love to hear information technology! You lot can leave us a review at [link]."

Purchase confirmation emails

Mail service-buy trigger emails are cracking places to ask for reviews. Here are two short and sweet ways to asking reviews or feedback in your after-purchase cheers pages:

"Thank you for your purchase! If you enjoyed your shopping experience, tell us (and others) about it!"

"Thank you for your purchase! If you are happy with your [new production], please take a minute to review it hither [link to review platform]."

Chewy's email is a swell case of providing the bodily items the customer purchased and a link to review each.

We'd love to hear how yous and your pet enjoyed these products. Please leave a review then nosotros can share it with other pet parents merely like you.

And I particularly like this one by Biscuiteers because they include others' reviews. This helps give customers a starting point and then they're not starting from scratch.

Thank y'all then much for your recent order. Ownership pressies should be good fun and we're curious to detect how easy y'all found it. If you can spare a few minutes to exit us a review nosotros'd be super grateful!

How to ask for reviews on your website

You can include a CTA to go out a review in various places on your website, but many businesses benefit from having a dedicated reviews or testimonials page accessible via their master navigation (as this is one of the first things a prospective customer seeks out when considering a business).

Have a "leave us a review" folio

In the instance below, this business has a review particular in their main navigation, with the ability to read and leave reviews.

In the "go out a review" page, you're asked to give a thumbs upwardly or a thumbs down. Once you hit the thumbs upwards, y'all're prompted to leave a Google review.

Include existing reviews

Be certain to accept a page that show existing reviews, or to include them right on your "leave a review" folio. This shows people how curt their review can be and gives them a starting point.

Many content management systems take a plugin or script that allows you lot to aggregate your reviews from other platforms into a feed on this page. Merely you lot can also add together them manually. Either way, it is best to have the reviews appear on the folio in text form (equally opposed to screenshot or prototype). This is because reviews are often packed with of import keywords that can boost your SEO, but Google won't pick up on these words if they're in image form.

How to ask for reviews from vendors

If you practise a lot of B2B work, consider your vendors and partners for reviews. Other business organisation owners understand the value of a review, and leaving one on their website or listing may be plenty to go one from them without even asking.

However, there are opportunities to ask for reviews from them equally well. If yous find yourself in a coming together with a customer or a business organization partner, don't be agape to simply say,

"Mr. Smith, I really have enjoyed working with yous on this project and value your insight. Would you lot be willing to share your feel with our visitor by contributing a short review for our testimonial page?"

Or

"Positive feedback from not just customers, but also the partners we work with actually helps us to continue attracting more bully customers and partners such as yourself. If you wouldn't mind leaving a review, we would actually appreciate that."

How to enquire for reviews on social media

You lot tin can ask for reviews on whatsoever social media platform, but Facebook should be your top priority since it's a peak review site.

Ask and include a link

What better way to become Facebook reviews than via Facebook postal service? In the elementary example beneath, this insurance bureau writes:

We L❤️ VE our customers! If you want to show usa some love, leave us a review!

Create posts out of existing reviews

The other mode to go is to share reviews on your feed every bit they come in, like this local business does below. You can always add together a link for customers to go out their own reviews.

How not to ask for reviews

While you are encouraged to ask for reviews, there is a correct and a wrong fashion to go about it. Hither are some approaches you should avoid.

Incentivizing with gifts or discounts

You should not, under any circumstances, offer a discount or complimentary souvenir in exchange for leaving reviews. This is confronting the terms and conditions of many review platforms similar Yelp and Google, and can pb to a high volume of low-quality or star-only reviews (with no text). The purpose of reviews is not primarily to benefit the business concern but to empower prospective customers to brand informed decisions.

However, a pay-it-forward entrada like the one beneath would exist perfectly suitable. It reads:

For every review we receive we will donate upwards to $10 to the Make-A-Wish Foundation

Ownership reviews

Again, this policy is in place to go along review platforms honest and accurate.

Asking apologetically

Don't be agape to inquire for reviews. People (every bit mentioned to a higher place, 67% of people) are more often than not willing to leave reviews. People like being heard, and will be extra willing to lend their voice to a visitor they feel has met their expectations, as a fashion of returning the favor. Plus, yous are empowering them to give other consumers just like them the confidence to make an informed decision

Not responding to reviews

Don't forget to respond to reviews. Offset off, this is a mode of acknowledging and expressing appreciation for the customer' taking the time to do and so. 2nd, this tin aid you to build customer relationships and retain more of them. Finally, it shows the rest of the public that you are attentive to the voices of your customers. Responding as well builds date and activity on your listing, which Google takes into account when ranking business listings.

Concluding tips on asking for customer reviews

There are many ways to ask for reviews, but the most effective method and/or platform will be dissimilar for each business. Every bit mentioned above, your best bet is to have a few strategies in place at one time, and to experiment with particular methods to find out which 1(s) work all-time for you! Just recall these key takeaways:

• Reviews aren't selfish; they empower your customers to aid other consumers brand smart and confident decisions.
• Be genuine and don't force it.
• Go on email correspondence short and sweet. The faster the email reads, the easier they'll perceive the process to be (a copywriting psychology principle!).
• Make information technology equally easy equally possible for the customer to leave a review (including using curt, easy-to-call up links for printed materials).
• Remember that customers are willing to get out reviews.
• Respond to reviews, good and bad!

A steady stream of good-quality reviews is essential for your reputation, ranking, and ultimately fifty-fifty your acquirement. So follow these tips and get a review strategy in place asap!

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Source: https://www.wordstream.com/blog/ws/2020/07/16/how-to-ask-for-reviews